Privacy Policy

Privacy Policy for Professional Farrier Supply

Introduction: At Professional Farrier Supply Inc., we recognize the importance of protecting the privacy of personal information collected from our customers and prospective customers. Examples of personal information ("Information") include: name, address, telephone number, credit card type. We have adopted this Customer Privacy Policy to guide how we use Information about our customers. This Policy will evolve and change as we continue to study privacy issues.

Purpose: Our purpose is to balance our legitimate business interests in collecting and using this Information with our customers’ reasonable expectations of privacy. Customer Information enables us to advertise efficiently, using communication methods more likely to reach customers who will be interested in a range of farrier products. Efficient advertising means reduced "clutter" from advertising to people less likely to buy the offered goods. It also means that our limited advertising resources are expended more appropriately, which is a benefit to ourselves and our customers.

The Information we collect: Professional Farrier Supply collects and stores customers’ names, mailing addresses, e-mail addresses, and other information that you provide so we are able to make your shopping experience with us complete, as well as for billing purposes. This Information also enables us to request feed-back, and keep or get in stock products that are useful to our customers.

Security: Professional Farrier Supply Inc. collects Information only in a manner deemed reasonably necessary to serve our legitimate business purposes and comply with our legal obligations. We make commercially reasonable efforts to make our collection of such Information consistent with all applicable laws and regulations. We take all commercially reasonable efforts to create and maintain "firewalls" and other appropriate safeguards to ensure that to the extent Professional Farrier Supply Inc. controls the Information, the Information is used only as authorized by Professional Farrier Supply Inc.  and consistent with this Policy, and that the Information is not improperly altered or destroyed. Our privacy protection practices help us to maintain accurate, timely, complete and relevant Information for our business purposes. Our communication system, software and database practices have been designed to aid us in supporting authenticity, integrity and confidentiality.

What we won't do with Customer Information:

Professional Farrier Supply Inc. will not:

  1. Sell or rent the names and addresses of customers to any outside parties;
  2. Act as a consumer reporting agency, or furnish Information about any customer’s credit worthiness, credit standing, credit capacity, character, general reputation, personal characteristics or mode of living to any consumer reporting agency;
  3. Use customer Information to sell, market or solicit interest for other businesses.

What we will do with Customer Information:

Professional Farrier Supply Inc. will:

  1. Use customer names, addresses, and telephone numbers, and information about your purchases to solicit future purchases.
  2. Contact the customer to inquire or survey about the customer experience shopping online at Professional Farrier Supply Inc.’s website (www.profarriersupply.com).
  3. Create and use aggregate customer data that is not personally identifiable to understand more about the common traits and interests of our customers.

Sensitive Data: If a customer’s relationship with us potentially includes providing Professional Farrier Supply Inc. with Information which we recognize as particularly "sensitive," we will exercise commercially reasonable efforts to protect that Information with extra care.

The Internet: On our web site at www.profarriersupply.com we do not collect personally-identifiable Information from individuals unless they provide it to us voluntarily and knowingly. When you shop with us we may put you on an ongoing e-mail list. We will use your e-mail address only for the purpose of sending you an e-mail confirmation of your purchase and Information about our promotions. If, however, you have asked to be put on our mailing lists, we may contact you via e-mail from time to time.

Cookies: We may place a "cookie" on your web browser. This cookie stores information on your hard drive so we can communicate with you more efficiently, respond to you based on prior sessions at which you provided Information about you or your preferences to us and understand what you prefer to view on our web sites. We do not use cookies to store passwords or credit card information. Your browser should allow you to be notified when a cookie is to be placed, decline the cookie or delete cookies that have been placed. Some functions of our web sites may not work or may work slowly if a cookie is refused.

Hyperlinks: Our website has hyperlinks that connect the viewer to other websites, most of which are not affiliated with or controlled by Professional Farrier Supply Inc. Once you leave our website, each new website you visit will have its own privacy policy and terms of use. Your interaction with these sites will not be governed by this policy or the terms of use of our websites. These websites may place cookies on your browser over which we have no control or knowledge.
Compliance with Law: We may be obligated to disclose Information about you to a law enforcement agency or by a court order, or under the discovery process in litigation.

Correction: We make repeated efforts to verify the accuracy of Information and to correct and update our database from Information available to us. In the event a customer believes that such Information held by Professional Farrier Supply Inc. is inaccurate, Professional Farrier Supply Inc., upon notification and sufficient time for verification, will take all reasonable steps to correct any inaccuracy of which we are made aware.

Security: We exercise care in providing secure transmission and storage of Information. Unfortunately, no data transmission or storage is 100% secure. We cannot warrant that all data we transmit, store and collect will be completely secure. We use industry standard methods to safeguard data confidentiality, such as firewalls, restricted access and secure socket layers.

Feedback: We are receptive to customer questions about privacy. We regard our relationships with customers as highly valuable assets. Any customer questions or comments that relate to privacy or related matters may be directed to: Professional Farrier Supply Inc., 23 Coles Cres., Mono, ON L9W 5W2, Canada.; or e-mail us at info@profarriersupply.com

Copying this Policy: Please feel free to download or copy this Policy. You may obtain a copy free of charge by writing to us at Professional Farrier Supply Inc., 23 Coles Cres., Mono, ON L9W 5W2, Canada.